No login. No subscription.
Just a really good workbook.
✓ Standards-aligned. ✓ Content-heavy. ✓ Thinking-first.
A full-year, all-in-one course workbook built by a teacher and entrepreneur who's done both. For career and technical education programs, high school classrooms and homeschool families.
Spring 2026, coming soon.
Created by a Shark Tank-featured founder who became a high school CTE entrepreneurship teacher — and built what the classroom was missing.
If you're tired of...
✗ Ed-tech exhaustion and platform fatigue
✗ AI-generated lesson plans with no depth
✗ Curriculum that requires hours of prep to be usable
✗ Units that feel random and disconnected
✗ Vocabulary worksheets that don't stick
✗ Students finishing a course with nothing to show for it
You're in the right place.
✓ Truly no-prep — 14 units, 77 lessons, ready to teach
✓ Vocabulary, assessments, activities & projects built in
✓ Bell ringer writing prompts open every lesson
✓ Optional year-long Start-Up Track for a real culminating project
✓ Standards-aligned to Strategic Entrepreneurship & Integrated Marketing Communications pathways
Screens off. Brains on.
Students need to read. They need to write. They need to think.
This workbook is tangible proof of a year's worth of learning — something students can hold, flip through, and be proud of.
Not another forgotten login. Not another digital assignment that disappears. Real work. Real thinking. Real skills.
The best entrepreneurs don't just know things — they think differently.
77 lessons of standards-aligned entrepreneurship and marketing curriculum — with a thinking framework layered in. Every lesson builds critical, design, strategic, or creative thinking.
Students learn the material and how to use it in the real world.
A peek into the Four Thinking Modes framework.
What You Get
A full year, fully-planned.
✓ 14 units across 4 quarters
✓ 77 daily lessons with clear objectives
✓ Full-year pacing — 36 weeks
✓ Vocabulary & assessments already done
✓ Standards-aligned curriculum
✓ Four Thinking Modes framework
✓ Flexible for any CTE pathway
✓ A real workbook — not another platform
Everything you need. Nothing you don’t.
What’s Built In
Skills that stick.
✓ Bell ringer writing prompts
✓ SEL and self-reflection moments
✓ Workplace readiness skills
✓ Public speaking practice
✓ Hands-on projects every unit
✓ Real-world case studies & interviews
✓ Optional year-long Start-Up Track
✓ Culminating project: a real business
✓ Tangible proof of learning for students
None Of This
Finally.
✗ Tracking down copies for absent students
✗ Reprinting for students who lost theirs
✗ Scrambling to supply work for extended absences
✗ The printer. Ever again.
✗ Logins, passwords, or subscriptions
✗ AI-generated content
✗ Hours of prep and sub plans when you’re sick
✗ Units that don't connect
✗ Busywork disguised as learning
✗ Another platform to figure out
Curriculum that works across any pathway.
Career and Technical Education instructors don't get handed curriculum — they build it themselves.
Nights. Weekends. From scratch. This workbook changes that. Standards-aligned lessons. Projects that align with work-based learning requirements. Content that preps students for their CTSO’s - DECA, FBLA, Skills USA, Junior Achievement and more.
Use the whole course, or pull units into any pathway. Examples:
Cosmetology
Branding. Pricing. Social media marketing. Client experience.
Students learn to build their personal brand and market themselves before they're ever behind the chair. Add the Start-Up Track and they'll leave with a full business plan for their future salon suite.
Graphic Design & Digital Media
Marketing. Product development. Brand storytelling. Launch planning.
Ideal for students running farm stands, selling at markets, or building an agribusiness. Pair it with the Start-Up Track and they'll pitch their business like a pro.
Culinary
Business models. Pricing strategy. Customer research. Content creation.
Students learn to build their personal brand and market themselves before they're ever behind the chair. Add the Start-Up Track and they'll leave with a full business plan for their future salon suite.
Behind every great resource is someone who needed it first.
I've been featured in Forbes and graded vocabulary quizzes. I've flown to the White House to launch a product and written sub plans at midnight to make it happen.
Before CoreStory, I spent 10+ years as a photographer and videographer. Then I invented a children's toy that won Parents Magazine's Best Toy, recognition from Joanna Gaines, and featured on Shark Tank and the Today Show.
After all of that, I became a high school CTE teacher and built an entrepreneurship and marketing program from scratch.
This workbook is the culmination of everything I learned - from both sides.
I've pitched investors on Shark Tank and stood in front of a classroom of teens.
No login. No subscription.
Just a really good workbook.
Launching Spring 2026.